β Step 1: Explain Why Suggested Audience is Important
π’ “The 30% suggested audience helps expand your reach while staying relevant to your exact target. This gives you more opportunities to find potential customers.”
π‘ Example: If your exact audience is IT Professionals, the suggested audience could include:
βοΈ Cybersecurity Experts
βοΈ Tech Enthusiasts
βοΈ Computer Science Graduates
β Step 2: Tell Clients How to Search for Suggested Audiences
π’ “You can easily find related audience suggestions by searching on Google. Here’s how:”
πΉ Step 1: Go to Google.com
πΉ Step 2: Type “Related interests for [Your Exact Audience]”
πΉ Step 3: Look at Google Suggestions & People Also Ask
πΉ Step 4: Use ChatGPT or other AI tools to generate more audience ideas
π‘ Example Search for IT Professionals:
π Type: “Related interests for IT professionals”
π Type: “Facebook targeting ideas for IT professionals”
π Type: “Best audience for IT business ads”
β Step 3: Provide a Simple Formula for Clients
π’ “Use the 70% exact audience first, then test the 30% suggested audience using Google & AI tools to find more potential buyers.”
πΉ Step 1: Run an ad with the exact audience (70%)
πΉ Step 2: Use Google to find suggested audience (30%)
πΉ Step 3: Create a second ad set with this new audience
πΉ Step 4: Compare which audience performs better
π₯ Final Message to Clients
β “We provide you with the best 70% exact audience. Use Google to refine the 30% suggested audience and grow your reach effectively!”